— “THE KEEP WATCH CREW” — VIA NTWRK NFT ON DECEMBER 16TH
The streetwear brand Mishka NYC is launching the “The Keep Watch Crew” — a collection of 6,969 one of a kind Keep Watch eyeball NFTs — which will be available for purchase on Thursday December 16 via NTWRK NFT, the curated NFT marketplace from some of culture’s most celebrated creators.
The Keep Watch Crew is built off of Mishka’s iconic Keep Watch Eyeball logo. Each eyeball will have numerous unique traits and a background that was a pattern or image used by Mishka over the past 18 years.
Within the 6,969 collection are six (6) 1 of 1 Keep Watch NFTs designed by Buff Monster, LAmour Supreme, Mark Dean Veca, Mumbot, Johnny Ryan, and Frank Kozik in their signature artistic style. The Keep Watch Crew has also announced a rare trait from friend of the brand, Andy Milonakis.
Owning one of these NFTs makes the consumer a member of the Keep Watch Crew and a part of the next chapter of Mishka—a voyage into the MISHKAVERSE (Mishka in the metaverse) —and all the perks that come with a membership which include lifetime brand discounts, exclusive access to future NFT drops, free merch, and more.
After years of changing the game as a brand, Mishka is partnering with NTWRK, a leading voice at the intersection of culture, commerce, and creativity, to bring this special collection to life.
How to Join the Keep Watch Crew
**All you need to do is to create a new Keep Watch Crew NFT on the Ethereum blockchain just by clicking a button on the NTWRK NFT site. That process is called minting.
There will be two stages to the mint process:
- Whitelist Mint – Whitelisters will be able to mint up to 24 hours prior to public mint at a discounted price. Whitelisters can mint at a special price of .059 ETH. Visit the Discord for details on how to join the whitelist.
- Public Mint – Dec 16, 2021 – Each NFT is priced at .069 ETH Exact time to be announced in the Discord.
The Keep Watch Crew Collection is oriented to build a global, decentralized community of art lovers, streetwear enthusiasts, and passionate digital collectors. Members will have access to perks and offerings that give them the power to control the future of the MISHKAVERSE.
Immediate perks will include:
** Discounts on all Mishka Gear: Minting a KWC NFT will offer a lifetime 5% discount! Holding a KWC NFT will offer a 15% discount on Mishka gear. Yes, that means if you mint and hold your KWC NFT you will have a 20% discount for all Mishka gear.
** Early/Exclusive Access to Future Merch and NFT drops: KWC NFT holders will have the chance to get early or exclusive access to future Mishka merch and NFT drops, including exciting future collabs with incredible artists and communities.
** Free Mishka NYC Gear: All KWC NFT minters will receive an exclusive Mishka cap and pin. ** Community: Join an incredible, warm community filled with people that enjoy good vibes, high times, and wearing their weird all the time.
Future offerings may include:
**Keep Watch Crew in-person meet-ups & exclusive online events
**Artist collaborations that will expand the MISHKAVERSE
**An online platform where members can sell products with the Keep Watch Crew tokens they’ve collected
ABOUT MISHKA NYC:
Mishka is a streetwear & lifestyle brand that spans across subcultures and stays true to weirdness. Take a good look at the Mishka clothing brand and you’ll find influences from ‘80’s underground punk, indie rock and metal, toys, outsider art, the skate community, comics, b movies, horror flicks, and pop culture (and bears, of course). From its humble beginnings as a Brooklyn-based t-shirt brand in 2003, Mishka became a global brand with a cult following that adhered to the mantra, Wear Your Weird.
MISHKA is a collective of artists, illustrators & designers. The Keep Watch Crew came to life by Mike Jones, creative director & original illustrator of the Keep Watch Logo & Greg Rivera, co-founder of the MISHKA brand & weirdo-in-chief.
MISHKA’S KEEP WATCH CREW ON THE WEB:
MISHKA ON THE WEB:
Named one of Fast Company’s “Brands That Matter” and “Most Innovative Companies” as well as Ad Age’s “Hottest Brands,” NTWRK is the premier North American livestream shopping platform where “entertainment meets e-commerce” (Forbes). Built on a digitally-innovative model of daily product drops, livestream shopping festivals, and exclusive partnerships with world-renowned brands and creators, NTWRK has fostered an organic global community of artists and fans since its launch in 2018. Under the motto “Shop, Watch, Connect” NTWRK provides a curated digital shopping experience that resonates with Gen-Z and millennial consumers.
NTWRK ON THE WEB