Building upon the existing relationship, the first NFT gallery in the hospitality industry now expands to the East Coast, underscoring the Dream Hotel’s commitment to innovation and artistry
- The Crypt Gallery at DREAM DOWNTOWN Launch Party
- Where: 355 W 16th ST NY 10011
- Monday: 6/20 VIP 6pm-9pm Open 9pm -11pm
- Tuesday 6/21 Open 7pm-11pm
- Register here
NEW YORK, June 20, 2022 – Dream Downtown, a luxury, lifestyle boutique hotel known for its renowned nightlife and dining venues, announces the debut of New York City’s first and only physical NFT art exhibition in a hospitality setting in partnership with The Crypt Gallery on Monday, June 20th. Featuring more than 70 digital displays embedded throughout the hotel’s main lobby areas and Swing Room, guests are invited experience digital art in one of the largest permanent NFT galleries to-date. Open 24/7 and with constantly rotating curations, The Crypt Gallery at Dream Downtown is a new hot spot for discovering some of the world’s most recognized digital artists, rising talent, established collectors and major community projects.
The partnership between Dream Hotels and The Crypt Gallery was first established with in Los Angeles with the first of its kind physical NFT art exhibit at Dream Hollywood in July 2021. Blending the physical with the metaphysical, the concept of creating in real life experiences, connections and memorable moments while engaging in digital art purchases or exhibitions was imagined by King of Midtown, NYC-based art collector turned innovator in the NFT space and founder of The Crypt Gallery.
Since its debut in 2021, Dream Hollywood has hosted numerous events and activations in collaboration with The Crypt Gallery, including live art drops, community gatherings and guest appearances from celebrities Ice Cube and Liam Payne. The latest NFT art exhibit at Dream Downtown builds on the success of the brand’s existing partnership, furthering Dream Hotel’s commitment to forward-thinking design and creativity.
To celebrate its New York City debut, The Crypt Gallery collaborated with SuperRare, a pioneering marketplace for unique curated NFT artworks, to host a two-day launch party, one of the largest NFT.NYC events of the week. More than 60 of the world’s top-grossing and most talented artists in the industry will be on display during NFT.NYC event week, and notable NFT artists Six n Five, Vhils, DotPigeon, Nessgraphics, and Archan Nair are expected to attend the two-day launch party on June 20 and 21.
To highlight the event week, Chevrolet announced their entry into the Web3 space through the creation of a one-of-one Corvette Z06-inspired NFT artwork created by Xsullo, which will be auctioned off on SuperRare and on display at The Crypt Gallery at Dream Downtown. Focused on bringing the digital marketplace to life, the gallery will showcase the original artwork and display bids streaming in live, as well as highlights about the artist and the project. The auction winner will receive the digital NFT of “Own the Color” and a physical one-of-one Corvette. Proceeds from the event will be donated to DonorsChoose, a charity that provides public school teachers with funding in STEM education and classroom resources.
Bridging the gap between physical and digital, highlights of two-day launch event include Whisbe’s notorious Vandal Gummy statue, live art performances legendary comic book illustrator Rob Prior and Ryan Benjamin, professional cartoonist behind both Marvel and DC Comics, and a special guest appearance by Pussy Riot’s Nadya.
“Art and originality are ingrained in the very fabric of Dream Downtown, said Randy Taormina, Vice President of Operations at Dream Hotel Group. “We’ve always viewed the hotel as a cultural hub to introduce guests and visitors to a variety of artists, from our custom American Flag Beer Can Wall created by Patrick Marando to our roster of pop-up galleries, including GirlKnewYork, Bradley Theodore, Yung Jake, Saatchi Art and Mobe. Our latest installation with The Crypt Gallery ushers in the next wave of art programming that we can’t wait to share.”
“At a time when both traditional society and the digital art community calls for leadership and innovation, we are excited to be growing The Crypt Gallery” shares King of Midtown, Founder of The Crypt Gallery. “By bringing our friends along for this journey, we can showcase those who have also helped build the NFT space. My vision for The Crypt Gallery was always to bring artists, collectors and fans together for in person interactions and experiences, focused on organically fostering relationships in the community and educating a new audience. Given the cultural surroundings of NYC, the Meatpacking District, brands located in the area and their passion for both art and creativity, we are eager to grow our relationship with Dream Downtown, where we hope to become a central hub for NFT education, exhibitions, culture and IRL events.”
The Crypt Gallery at Dream Downtown is one of the many tech-forward initiatives in the pipeline for the brand that taps into current trends and interests to create unique experiences for its guests. On June 24, Dream Hollywood will announce the launch of its Social Club Membership program, purchasable exclusively via NFT and blends real-world activations with Metaverse events, created by acclaimed 3D artist Perry Cooper. Similar membership programs will also debut at the soon-to-open Dream Doha Hotel in Qatar later this year.
The Crypt Gallery at Dream Downtown will be on display through 2023. For more information about Dream Downtown and its commitment to showcasing new and established artists, visit https://www.dreamhotels.com/
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About Dream Downtown
Dream Downtown is a New York City lifestyle hotel with an emphasis on service and after-dark possibilities. Extraordinary in design and unique in character, the hotel offers everything today’s urban traveler seeks, including: 315 loft-style guest rooms and suites; a glass-bottom rooftop swimming pool; on-site Benjamin Salon, and dynamic restaurant and nightlife offerings operated by longtime partner and world-renowned TAO Group. Guests can revel in a variety of different cuisines and experiences, including PHD Rooftop Lounge, The Electric Room, Bodega Negra, The Beach, and Philippe Downtown. For more information on Dream Downtown or to book a stay, visit https://www.dreamhotels.com/
About Dream Hotels
Dream Hotels are individually curated properties that together comprise a unique narrative. The brand is underwritten by a design philosophy that is both surreal and contemporarily chic. Located in the United States and abroad, the design of each property is informed by its locale and taken to Dream status by a pool of world-renowned architects and interior designers. The result is a stay experience well-suited to the discerning traveler who seeks comfort in a truly cosmopolitan atmosphere. For more information, visit www.dreamhotels.com and follow @dreamhotels on Instagram.
About The Crypt Gallery
Founded by King of Midtown, a collector, leader, and innovator in the digital art community, we are the first NFT gallery in the hospitality industry. Bringing the digital marketplace to life, guests can experience IRL (in real life) events and participate in live auctions, art drops and secondary market sales. Emphasizing education and building organic, meaningful connections, both King of Midtown and The Crypt Gallery have developed relationships in multiple industries with the aim of increasing mainstream exposure and involvement in the NFT community. Our mission is to unlock the future of human creativity — by hosting live interactive events that bring digital artists, collectors, communities, and fans together. For more information, please visit cryptgallerynyc.com and follow @the.crypt.gallery on Instagram.